The feel of the controls. That's everything. Whether it's fun to move…

“when you design a game, you have to target who you want to target. And you design knowing which target to approach, and that's the key.”

“I don't mean it in the cinematic sense per se: game direction is more about creating situations that draw players in emotionally, and about creating atmosphere.”

“The key to all of it, is the live element. Video games are a form of media in which the developer tries to create an experience that will bring joy to the player. [...] But in doing so there's an element of compulsion, of the player merely re-tracing the path the developer has laid out in advance for them.”

“In game design, I think the theme of a game occupies the same position of importance as the gameplay. The hardest part for me of any development is building a theme that will enliven and enrich the gameplay.”

“At this stage, nothing costs any money and since it can be done mentally, it's the most fun part for me.”